“Don’t expect everybody will love your work. Rule of thumb is 35% will love it. 35% will hate it. And 35% will be indifferent. I know that adds up to 105%, but I’m a writer precisely because I’m so bad at math. My point is this: your job is to write, or blog, or design, or paint, or pick stocks, or whatever, for the 35% who believe in you and love your work. Forget about the rest.”

Melanie Gideon, author